PROFESSIONAL SOCIAL MEDIA &
DIGITAL MARKETING EXAMPLES
A small collection of Bianca's work throughout the years working as the Social Media Marketing & PR Specialist at EverTrue/ ThankView and Digital Marketing Manager at Perfect Foods Inc. You'll find samples of videos, photos, social copy, events, marketing campaigns and blogs Bianca has worked on during her professional career.
RAISE ROADMAP DAY: THE GUIDE TO FUNDRAISING SUCCESS
COMPANY RETREAT
RECIPE BLOG
PRIDE MONTH
NO-SHAVE NOVEMBER
LinkedIn Copy on "Controversial" Topics | ThankView
Bianca knew she wanted to make a social post for pride month, but she didn't want the company post to sound like every other company's "soulless" pride posts. She made sure to keep it personal, professional, and neutral which attracted a great response.
Generating Website Traffic with Free Content | Perfect Foods
Perfect Foods Inc had been running its marketing the same way since they were founded in 1982. In 2020, the VP of Marketing had a goal to revive their marketing efforts on a budget. Bianca took the plan in stride to build, photograph, and write recipes and detoxes which were then promoted on Pinterest to generate organic website traffic.
Reimagining Virtual Webinars for the Better | EverTrue
RAISE is EverTrue's annual fundraising event. When the team was discussing their standard annual event, Bianca recommended they spice it up. With a roadmap theme, funny intermission skits (think early 2000's Disney Channel meets Seinfeld), interactive travel maps, and more — the company saw the largest influx of product demo requests, watching retention rate, and brand recognition surge yet.